Press Days:
October 24 - 25, 2007

Special Guest Day and Opening Ceremony:
October 26, 2007

Public Show:
October 27 - November 11, 2007

Location:
Makuhari Messe in Chiba City
Tokyo
Japan

Opening times:
Weekdays 10:00 - 18:00
Saturdays and Holidays 9:30 - 19:00

More info:
www.tokyo-motorshow.com

Outline for the 40th Tokyo Motor Show 2007

Tokyo, 20 September 2007.

The Japan Automobile Manufacturers Association (“JAMA,” Chairman: Fujio Cho) will hold the 40th Tokyo Motor Show 2007 at Makuhari Messe in Chiba City for 17 days from Friday, October 26 through Sunday, November 11 this year. The show will be opened to the public from Saturday, October 27, with two press days, Wednesday, October 24 and Thursday, October 25. The Special Guest Day (Opening Ceremony) will be on Friday, October 26.

The theme this year is “Catch the News, Touch the Future.” Vehicles from all over the world that provide our lives with diversified joy and excitement in addition to a focus on the environment, safety and comfort will gather at the Tokyo Motor Show. This theme directly expresses that this show is the place to encounter exciting and thrilling vehicles, while also expressing the show organizer's wish to convey the "joy and meaning of coming to the show."

Exhibitors lined up at this point include 4 governments, 1 organization, and 241 companies from 11 countries and 1 region. Besides using all of the Makuhari Messe facilities, outdoor exhibits will be set up for exhibition space amounting to a total of 44,587 m2. This will be 11% larger than the 39th show. A total of 520 vehicles will be on exhibit, including 71 world premieres, making this one of the top shows internationally.

The new integrated show making its debut this year will encompass passenger cars, commercial vehicles, motorcycles, vehicle bodies, parts, and machinery and tools, for the first time in ten years, and will be held every other year hereafter. The Tokyo Motor Show aims to provide the maximum amount of information, all in one compact space where cutting-edge products and technologies gather, including many world premieres across a wide range of automotive categories.

One of the basic policies of JAMA activities is to materialize and appeal the dreams, joy, and splendor of cars. From this perspective, upgraded special events that involve audience participation and experiences will be offered to generate as many car fans as possible, such as test ride programs where visitors can actually come in contact with cars. The entertainment aspect will be heightened so that a wide range of visitors including women and youth, as well as families, can enjoy a full day at the show. Services for visitors have also been enhanced by introducing an official travel agency and making the online ticket system “e-tix” available.

Prior to the commencement of the 40th Tokyo Motor Show, from Wednesday, October 10 through Sunday October 14 at Omotesando Hills and from Thursday, October 18 through Sunday, October 21 at Tokyo Midtown, a Tokyo Motor Show pre-event will be held with the sponsorship of Toyota Motor Corp. Among the highlights will be a JAMA booth where visitors can enjoy historical video footage of the Tokyo Motor Show and get information about the “audience-participation, hands-on” events scheduled for this year’s show.

-- 71 World Premieres, 97 Japan Premieres

This show will feature a total of 520 vehicles, including 71 world premieres (37 passenger cars, 5 commercial vehicles, 26 motorcycles and 3 vehicle bodies) and 97 Japan premieres (71 passenger cars, 2 commercial vehicles and 24 motorcycles). In terms of the world premiere number, it will be among the world-leading international motor shows.