

Six distinct Hyundai vehicles made their world debut today at the 2007 Specialty Equipment Market Association’s (SEMA) show in Las Vegas, including the first-ever Elantra Touring “Beach Cruiser” Concept. In its seventh year at SEMA, Hyundai showed off vehicles spanning its entire product portfolio, proving that customization is not just for sport compacts anymore. Hyundai custom SEMA vehicles will be on display at booth #24385 at the Las Vegas Convention Center from Oct. 30 – Nov. 2, 2007.
Hyundai in-house customized vehicles include the INCUS “Innovative Customization” Elantra and Mobis “Parts Expo Vehicle” Tiburon. Project vehicles built by aftermarket tuning companies include:
· “High-Tech Urban Escape” Veracruz by Troy Lee Designs – the first-ever modified Veracruz crossover
· “VIP Luxury Tuner” Azera sedan from Street Concepts
· “Urban Assault” Accent sub-compact by Ernie Manansala
· Elantra Touring “Beach Cruiser” Concept by K-Daddyz Kustomz
“Hyundai loves the SEMA show, and we’re excited about launching six terrific Hyundais modified by some of the best tuner shops in the world, and by our sister companies INCUS and Mobis,” said John Krafcik, vice president, product development and strategic planning, Hyundai Motor America. “This year, SEMA is the U.S. launch pad for our all-new 2009 Elantra Touring, with a K-Daddyz Kustomz creation that builds on the fun and functional nature of this new compact five-door.”
Text and photos: Hyundai